WHEN GENERATIONS UNITE: JAY DOUGLAS AND KAIRO MCLEAN PLAY IT LOUD
Two-time Juno Award nominee Jay Douglas releases Play It Loud, a pulsating single that pairs his seasoned vocal prowess with the electrifying talent of emerging artist Kairo McLean. This cross-generational collaboration pulses with both reverence for reggae’s roots and an unmistakable contemporary swagger.
Mixed by the acclaimed Dubmatix, the track glides on a smooth groove while delivering a powerful statement: music serves as freedom, joy, and resistance all at once.
Douglas’ voice carries the weight of decades spent perfecting his craft. McLean injects youthful intensity. Together, they create something that feels simultaneously timeless and immediate.
MUSIC SHOULD BE FELT IN YOUR CHEST, SHARED WITH STRANGERS AND CRANKED LOUD
Douglas’ journey began on stages in Montego Bay, Jamaica. Since those early days, the Jamaican Canadian icon has evolved into an internationally celebrated musical polymath, commanding everything from reggae to blues with equal authenticity.
Play It Loud operates as both celebration and manifesto. Music deserves to be heard properly. It should be felt in your chest, shared with strangers, and cranked loud enough to rattle windows. The track connects listeners across age divides, proving that when musical generations unite, the result can be transformative.
This is Douglas doing what he does best: creating songs that move bodies, lift spirits, and remind us why we fell in love with music in the first place.
ABOUT JAY DOUGLAS
Jay Douglas stands as one of Toronto’s most enduring soul voices. The Jamaican-Canadian bandleader emerged in the late 1960s, fronting The Cougars. His voice glides from velvet croon to roots grit.
He has worked with legends like Ernest Ranglin and Stranger Cole. Recognition includes a Toronto Blues Society Lifetime Achievement Award and multiple JUNO nominations. Douglas remains a vital Canadian reggae pioneer.
