GLADDY WAX SOUNDS AND SIRPLUS JOIN FORCES FOR NOTTING HILL CARNIVAL 2024

London’s Notting Hill Carnival 2024 is set to witness a vibrant collaboration between two iconic entities: Gladdy Wax, the legendary sound man and SIRPLUS, the innovative menswear brand known for its sustainable fashion.

Enjoy the unmistakable Gladdy Wax’s sound system as it takes you through a rich history of Jamaican music

Together, they are thrilled to announce the launch of Gladdy’s Bar, a unique joint venture bar serving beer and rum punch to carnival-goers around the Gladdy Wax Sound System pitch.

Gladdy Wax is a cornerstone of the Notting Hill Carnival. Gladdy’s 35th year at the carnival was celebrated this year with a sold-out evening of Sound System Stories at the Victoria and Albert Museum.

CARNIVAL IS A CELEBRATION OF THE CARIBBEAN COMMUNITY’S MUSIC, CULTURE AND DANCE

The addition of Gladdy’s Bar will further amplify the celebrations, bringing together the carnival community to celebrate Caribbean music, culture, and refreshments.

COMMUNITY MEETS FESTIVITY

SIRPLUS brings its commitment to sustainability to the carnival scene. From upcycled boxers to stylish menswear, they are all about eco-friendly fashion. This collaboration with Gladdy Wax reflects their shared values and the festive spirit of Notting Hill Carnival.

Gladdy Wax commented, “The Notting Hill Carnival is a celebration of the Caribbean community’s music, culture and dance. Partnering with SIRPLUS allows us to elevate our carnival offering and provide the complete carnival experience.”

Henry Hales, the founder of SIRPLUS, added, “We are thrilled to collaborate with Gladdy Wax, a true legend! This partnership embodies the spirit of innovation and community collaboration we strive for at SIRPLUS. We can’t wait to celebrate with everyone at Gladdy’s Bar.”

If you’re in town, don’t miss the Notting Hill Carnival. Check out Gladdy’s Bar for an unforgettable experience. Follow Gladdy Wax and SIRPLUS on social media for updates and exclusive behind-the-scenes content.

You can visit Gladdy’s Bar at the corner of Golborne Road and Portobello Road during Carnival 2024. Celebrate with Gladdy Wax and SIRPLUS, and enjoy the true essence of Notting Hill Carnival.

ABOUT GLADDY WAX SOUNDS

Gladdy Wax is a legendary reggae sound system owner with a priceless vinyl collection spanning 75 years. His deep knowledge of music appeals to listeners of all ages.

He’s curated a Notting Hill Carnival playlist for Spotify, featured in Time Out and The Guardian and broadcast on Boiler Room and Vice.

Gladdy’s commitment to music is revered across the industry. From opening for Bob Marley in 1973 to explaining sound systems to King Charles and Queen Camilla at Notting Hill Carnival’s reopening, Gladdy has seen, heard, and done it all.