BRUCE MELODIE AND SHAGGY TEAM UP FOR GROUNDBREAKING AFROBEAT COLLAB

Bruce Melodie, a celebrated artist from East Africa, has teamed up with the global dancehall/reggae icon Shaggy to create a groundbreaking collaboration with their new track “When She’s Around (Funga Macho).”

The genre-defying song, released via S-Curve Records, fuses the best of African rhythms and reggae vibes, showcasing the rich diversity of contemporary music. It is accompanied by a playful music video captured in Miami Beach and directed by Jay Will (M.I.A, Lee Scratch Perry, Kayne West, Shaggy & Major Lazer).

“When She’s Around (Funga Macho),” produced by AJR, is a testament to the power of collaboration, transcending geographical boundaries to create a seamless blend of African and Caribbean influences, infectious melodies, and rhythms. The song celebrates not only the unique talents of Bruce Melodie and Shaggy but also signifies a cultural exchange that invites listeners to explore the shared emotions and experiences that connect us all.

Bruce Melodie expresses his excitement about the partnership, stating, “Collaborating with Shaggy has been a dream come true. It’s an incredible opportunity to bring our distinct styles together. “When She’s Around (Funga Macho)” is a fusion of our worlds, and I’m excited for fans around the world to hear it.”

Shaggy adds, “Bruce’s talent is undeniable, and this collaboration opens up new horizons for both of us. I’m thrilled to be a part of this project and hope it spreads joy and happiness worldwide.”

The duo made their live performance debut of “When She’s Around (Funga Macho)” on the inaugural Trace Music Awards earlier this week, reaching 500 million fans in 190 countries, further solidifying Bruce’s position as a rising star in the international music scene.

ABOUT BRUCE MELODIE

Bruce Melodie is a singer-songwriter, composer, and producer from Kigali, Rwanda. Reggae Tastemaker

Bruce Melodie is a singer-songwriter, composer, and producer from Kigali, Rwanda. He is known for his unique blend of R&B, Pop, Afrobeats, and Amapiano music, which has earned him a great deal of recognition in the African music scene. Over the years, he has received several awards, including multiple wins at The Choice Awards in 2021 and 2022. In addition, he participated in the Coke Studio Africa campaign in 2017 and won the Superstar Award from Primus Guma Guma, the most prestigious music competition in Rwanda.

LINK WITH BRUCE MELODIE

ABOUT SHAGGY

Born Orville Richard Burrell and raised in Kingston, Jamaica, Shaggy got his start as an MC in New York City’s burgeoning dancehall scene soon after moving to Brooklyn in his teens. Reggae Tastemaker

Born Orville Richard Burrell and raised in Kingston, Jamaica, Shaggy became an MC in New York City’s burgeoning dancehall scene soon after moving to Brooklyn in his teens. Not long after serving four years in the U.S. Marines (including two tours of duty in the Middle East as part of Operation Desert Storm), he inked his first record deal and quickly scored a global crossover smash with “Oh Carolina.”

As the only diamond-selling dancehall artist in music history, Shaggy, managed by Martin Kierszenbaum/Cherrytree Music Company, has sold more than 40 million album units to date, in addition to landing eight singles on the Billboard Hot 100 and 7 albums on the Billboard 200 (including 4 in the top 40). He has received 2 Grammy Awards and is among the top 3 streamed reggae artists of all time on Spotify